American Eagle's #Aerieman Campaign Was Super Awkward April Fool's

But the brand is serious about not retouching its half-naked male models.

Don't believe the latest viral videos about American Eagle's male models

Body

It turns out that body positive #AerieMan campaign was just an elaborate April Fools' joke - HelloGigglesHelloGiggles

American Eagle thinks male body image is a joke

So That American Eagle Real Men Underwear Campaign Was An April Fool's Joke, News

American Eagle thinks male body image is a joke

Out Magazine - Les Fabian Brathwaite

Aerie April Fooled us with their male body positivity ads

Male Body Positivity Was an April Fools' Joke

American Eagle thinks male body image is a joke